This handbook examines risks and profitability in a changing business environment, understanding the economy and its impact on business, doing business in a global marketplace, ethical and responsible business management, ways to create a business, forms of doing business, enriched with theoretical and practical knowledge, such as management and leadership, production and operations management, employee motivation, working with trade unions and employees, strategic marketing, financial resource management.
The textbook is intended for students and university teachers, as well as business professionals.